Canon Speedlite 470EX-AI Flashgun Review

Canon Speedlite 470EX-AI Flashgun Reviews

Review score: 9.5 / 10 – Updated February, 2024

Latest Price: £389

Looking for Flashguns and want to get the best deal for your money? check out our review now.

Canon Speedlite 470EX-AI Flashgun Review

Overall Customer Rating

Overall rating

9.5 average based on 6 reviews.

How customers rate Canon Speedlite 470EX-AI Flashgun

Ease of use
Value for money

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View reviews at Currys

Canon Speedlite 470EX-AI Flashgun features

Canon Speedlite 470EX-AI Flashgun specs

Canon Speedlite 470EX-AI Flashgun
Brand compatibility


Flash metering


Guide number

47 m

Minimum recycling time

5.5 secs

Bounce function (tilt)

0 – 120°

Bounce function (rotate)

0 – 180°


14 mm

Zoom head

24 – 105 mm

Manual mode


Slave mode


Custom functions

– 10 (24 options)

Built-in wide-angle diffuser


Display and indicators

LCD display

Power source

AA batteries x 4



Box contents

– Canon Speedlite 470EX-AI Flashgun


130 x 74.6 x 105.1 mm (H x W x D)


385 g

Manufacturer’s guarantee

1 year



Number of Reviews


Review Score

9.5 / 10

Average score in category: 9.5 / 10



As with any electrical items, it’s particularly important to study the quality of a product before you buy it. This is especially important for Flashguns. But when we’re buying online, what can be done to get an idea of a product’s quality?

Our first area to study is normally the features. We’ve given a full list of features for Canon Speedlite 470EX-AI Flashgun above. This should give you a good idea of how good the product is in terms of features and functionality.

You’re also going to want to know how durable the product is, so here we’d advise taking a look at the materials that the Flashguns are made from.

There is also a lot of benefit in checking out the brand of the Flashguns. Some brands are known for manufacturing much better quality products. As I’m sure you’re aware, brands like Canon are really well respected for making great Flashguns.

It’s also important to have a good idea of your expectations in terms of quality too. You may not actually be looking for the best quality product if your main goal is to get cheap Flashguns. So spend some time considering what’s important to you and think about the areas that you’d be happy to compromise or not.

Comparing Prices

That leads us nicely into price, where we’re going to spend some time looking at the price of Canon Speedlite 470EX-AI Flashgun and seeing how that compares to other Flashguns and also looking at the sort of price you can expect to pay for products from Canon.

It’s really good at this stage to spend some time just getting an idea of the sort of price you can expect to pay for your Flashguns. When you’re spent a bit of time looking at the prices, consider setting yourself a budget.

Setting yourself a budget will really help you to narrow down your search. It can also help you to avoid the slippery slope of buying a really expensive product that perhaps had advanced specifications that you didn’t need or couldn’t actually afford.

The price that we found Canon Speedlite 470EX-AI Flashgun cheapest in our most recent search was at Currys and cost just £389.

Customers are obviously impressed with the value of Canon Speedlite 470EX-AI Flashgun as they’ve rated it in terms of value for money at: 9.2 out of 10.

How much do Flashguns cost on average?

We searched for all of the Flashguns that we could find at Currys. In total we found 12 different products available.

The average price of Flashguns was £117.41, which makes Canon Speedlite 470EX-AI Flashgun above average in terms of price.

We also thought it would be useful for you to know how much the price of Flashguns can vary. Of the 12 products we found, the lowest cost that we found was £21.99 and the highest price we saw was £389.00.

In the Flashguns category, 0 products cost more than Canon Speedlite 470EX-AI Flashgun and 11 cost less.

How much are Canon Flashguns?

Next up we thought it would be useful to narrow down our search a bit more and only look at Flashguns made by Canon. We managed to find 2 options at Currys.

The average price of these 2 products was £275.00. With the cheapest coming in at £161.00 and most expensive currently showing as £389.00. Based on this price analysis it shows that Canon Speedlite 470EX-AI Flashgun is above average against other Canon Flashguns.

Canon Speedlite 470EX-AI Flashgun Reviews

Reviews are without question your best piece of information when researching a product to buy online. We love customer reviews especially, as they’re not incentivised and just written by genuine customers.

We also love customer reviews because many of them will be from customers who have been using the product for some time. We found 6 reviews for . So we’d strongly recommend you head over there and take the time to read plenty of the reviews to get a real feel for whether Canon Speedlite 470EX-AI Flashgun is just what you’re after.

Canon Speedlite 470EX-AI Flashgun has a customer review score of 9.5 and our review score is 9.0 out of 10. The average review score in the Flashguns category is 9.5 with an average of 45 reviews for each product. The average customer review score for products from Canon is 8.8 based on an average of 86 reviews per product. So you’re definitely going to be in safe hands if you do choose to buy Canon Speedlite 470EX-AI Flashgun

The other useful source of reviews is expert reviews. Whilst these won’t give you as much user feedback as the customer reviews, it does mean that you’re getting some expert opinions on the Flashguns. Companies like TechRadar are really well known for providing great reviews.

It’s also worth exploring other product options and reading their reviews. Just some of the products that we liked are Speedlite EL-100 Flashgun reviews, LUME CUBE LUME CUBE LUME CUBE 0060 reviews or LUME CUBE LC-PLK11 On-Camera Light reviews. Or something a little different could be a product like LUME CUBE LC-LH33 Light-House and Diffuser Kit reviews or even LUME CUBE LC-LHDIFFB11 Diffusion Bulb reviews.

Buying Canon branded products

Brand, as mentioned earlier, is another really important factor to consider for buying Flashguns.

It looks like you’ve already got some idea of the sort of product you’re inserted in, as you’ve landed on this Canon Speedlite 470EX-AI Flashgun review. However, if you do want to consider other brands just make sure you spend some time reading lots of reviews. If you decide to stick to Canon then you’ll not be disappointed, judging by the customer reviews.

YouTube Video of Canon Speedlite 470EX-AI Flashgun

Another fantastic source of information and great for reviews is video content. Below we’ve run a search for Canon Speedlite 470EX-AI Flashgun on YouTube if you wanted to check out some of the video reviews that may have been created by customers or expert reviewers.


Based on the amazing reviews shown at the top of this review, we’re really impressed with Canon Speedlite 470EX-AI Flashgun and wouldn’t hesitate to recommend it as one of the top options if you’re looking to buy Flashguns. This is only highlighted by the great customer reviews and our review score of 9.0/10 overall.

All that’s left now is for you to head over to Currys to check out the 6 customer reviews. Simply hit the green button at the bottom of your screen to start.

Further product details

    • Product ID 1: 22015083513
    • Product ID 2: 10178883
    • Brand: Canon
    • Model number: 470EXAI
    • EAN: 4549292084658
    • Description: Top features:- Focus on your composition and shoot quickly – Brilliant lighting for groups and portraits – Light up scenes with off-camera flash Focus on your compositionCapture photos worth sharing with the Canon Speedlite 470EX-AI Flashgun. No ordinary flashgun, the 470EX-AI has a motorised bounce and swivel head which does all the hard work for you, so you can focus on your composition.It’s equipped with a high-performance CPU which controls the motorised flash head. It instantly measures the distance between your subject and the ceiling and automatically adjusts itself to give you the best bounce angle.No more experimenting to get that perfect shot or keeping your subject waiting, just professional-looking, naturally lit images with no shadows or glare.Brilliant lightingWherever your photography takes you, you can be prepared for any subject. Great for weddings and events, the 470EX-AI has a guide number of 47 m. This makes it ideal for lighting large groups and bouncing light off walls and ceilings for softer, more natural results.And when you’re shooting with a zoom lens, the flash aims to match the viewing angle you’re using, so you can light further and wider.Light up scenesNot just for portraits, you can shoot other subjects too, no matter how tricky. The 470EX-AI can be placed and triggered up to 10 m away, so you can light the scene the way you want. No extra equipment needed.

Other options for Flashguns

Below are some of the other great products that customers view after checking out Canon Speedlite 470EX-AI Flashgun.

Speedlite EL-100 Flashgun

Speedlite EL-100 Flashgun
Price: £161
Reviews: 9.7 out of 10 based on 3 reviews
View Speedlite EL-100 Flashgun

LUME CUBE LC-PLK11 On-Camera Light

LUME CUBE LC-PLK11 On-Camera Light
Price: £109.99

View LUME CUBE LC-PLK11 On-Camera Light

METZ M360 Flashgun

METZ M360 Flashgun
Price: £115

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